Our vast experience and in-depth knowledge of PPC marketing, makes us the best in the industry, with prowess in PPC marketing strategy & lead generation campaigns on Google Ads (Google Search Ads, YouTube, Gmail, Google 3rd party website, mobile application etc.) Facebook, Instagram & LinkedIn.
Our journey to success was cradled in the apprenticeship, where we collaborated with Google India on 3rd party payroll to draw insights on how to gain optimal return on investment (ROI) for our clients. 3 years down the line and now our Digital Marketing agency, Digics is now regarded as one of the most reputed agencies for running highest drawing ROI. Our current SMB client base hails mostly from India and North America.
Our expertise transcends over a myriad of verticals ranging from Education, Manufacturers, Travels, Hotels to IT industry, E-Com, share trading, real estate, logistics service, importer 7 exporter businesses & service sector clients. This helped us get a grasp of various facets of the different industries, which then enabled us to create best ROI driven campaigns.
Even with all the pomp and show, digital marketing is still one of those uncharted seas that still needs to be explored efficiently. One of our clients from America wanted to set up his business by dabbling his feet in the digital waters with us. What started out with USD $ 700 /month, 1 small location, 1 landing page & 1 campaign gained gradual momentum in 3 months with the addition of few more locations and landing pages. Now after 3 years, the client enjoys rich ROI driven benefits of digital marketing and taking its journey with us by adding 4 different accounts - each account has more than 100 campaigns in it, every single campaign has 14 sub categories with 11 different types of landing page as per the end clients user behaviour. Besides, they have expanded their business from domestic market to multinational level.
Most of the Manufacturers is looking for dealer / distributor / supplier in new location but few of them look for direct customers. We help our manufacturers client to achieve their goal as per their requirement. Manufacturers from very niche categories like power generators, transformers, air curtains, CPVC pipes and many more are getting conversion upto 5-6 % depending upon the industry.
Service sector is very competitive sector that’s why the cost per lead is very high in service sector. As per our study it’s 1-2 % is conversion ratio. We are managing clients like cisco certified partners who sell security solutions, video conferencing to other companies, Clients who sell ERP services, .net service provider so on industry.
In Education sector is seasonal business. Which mostly runs for months in a year for 1st 3 months they run their campaigns for branding & in 2nd phase last 3 months for lead generation. As per our study lead ratio in education industry is 6 -10 % depends on the marketing channels. We are managing clients like universities, boarding schools, Day boarding schools, & colleges.
Travel is also a seasonal business mostly. But if advertiser provide global service than by digital marketing we can get great outcome as all travelers do R&D before going to any location. As per our expertise we have found that call only ads get best business in travel industry. Because traveler love to talk to new people & customer care rep in order to get more information. As per our study lead ratio in travel industry is >10 % in call only ads depends on the marketing channels. We have been managing lots of flight booking campaigns & travel packages
It’s very competitive sector that’s why the cost per lead is very high in PPC. In order to get good result we need to we do shopping ads on google, display ads, FB ads so on other channels. As per our study it’s 3 % is conversion ratio. Smartwatches, fitness gadgets, selling products on Amazon marketing services.
Highly intense market, where lots of hotelier get business from 3rd party marketplaces, price comparison website & pay heavy share to them. But only few has the courage to start direct marketing. Our client are getting good results. As per our case study lead ratio in hotel industry is 6 -8 %.